Page 9 - Phase 4 - Achieving success by building your team's Entrepreneurial Capacity

Communication

Communication

Communication is the process of passing information from one person to another. Being able
to communicate effectively is one of the essential skills in schools, regardless of the position in the
hierarchy structure. It facilitates the flow of information and understanding among different
people and working groups, enhancing the managerial effectiveness and decision-making

process.

According to Kotter et al. (2012), there are four principles of communication:

1. Cutting through the avalanche of information
2. More than data transfer
3. Matching words and Deeds
4. New Technologies (Authentic)

Reflective meeting

Effective teams tend to limit the focus of their meetings and resist the temptation to tackle too
many issues at one time. It is recommended to report no more than three issues and limit the
maximum number of discussion topics to three in each meeting.

In terms of the meeting format, it is recommended to reduce or avoid hosting group discussions.

Although it is a common practice, it has a range of potential problems, including social loading,
production blocking, social matching, and creates an illusion of productivity. Instead, it is
recommended to use alternative methods, including brain-writing, using the nominal‑group
technique (NGT), electronic brainstorming (EBS), using Delphi method, or forming buzz groups.

After each meeting, participants should complete a short survey to rate the effectiveness of the
new meeting practices. The collected data could be used to help the management evaluate the
effectiveness of the methods used as well as identify the most effective and appropriate method.

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