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Further Reading






            University Grant Committee (2017). Key statistic on UGC-funded universities. Available at:
            https://cdcf.ugc.edu.hk/cdcf/searchStatSiteReport.action;jsessionid=361202F8D13258CD4541E5D2C
            4D05BCB# (accessed 28 December 2017).

            Wilson, T. and Carlsen, R. (2016). School marketing as a sorting mechanism: a critical discourse
            analysis of charter school websites. Peabody Journal of Education, Vol. 91 No. 1, pp 24-46.

            Wu, S.W. (2008). Reform of examination system in Hong Kong. The Journal of Quality School
            Education, Vol. 5 No. 1, pp. 57-64.


            Yu, M.Y. and Chen, F.J. (2013). A study of the relationships among school marketing strategy, school
            brand image and parental satisfaction. MingDao Journal, Vol. 8 No. 3, pp. 3-24.





































































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